Mashable suffering growing pains

Matt Lynley of Business Insider writes about Mashable, the social news site that wants to expand into business news coverage but is experiencing some growing pains.

Lynley writes, “It now aims to be a global news organization, covering not just social media, but also business, entertainment, and sports.

“To get there, Mashable hired a new leader in September of this year: Lance Ulanoff, the former editor in chief of PC Mag. He is the new adult in charge.

“Like always when a business brings in a new boss, Ulanoff’s arrival changed things and that change upset some people.

“To find out why, we asked multiple sources familiar with the company to tell us just what happened at Mashable. These sources, who asked to remain anonymous, could have an axe to grind, so it’s important to take what they say with a grain of salt. Mashable did confirm some of what we heard from them.