Marketwatch.com, the Dow Jones Media Group financial news website, is going print for the first time in its 20-plus year existence.
The website’s annual Best New Ideas In Money franchise will debut in print as a supplement to The Wall Street Journal — also a Dow Jones entity — on Oct. 29.
“This is the perfect feature for our debut in print,” said MarketWatch.com editor in chief Jeremy Olshan, in a statement. “What better way to explore the next phase in money’s evolution than by using the medium that really made money possible in the first place.”
It began rolling out digitally on Oct. 1 on MarketWatch.com.
“The franchise also shows strong collaboration among Dow Jones brands, with a package of Best Ideas stories being distributed through The Wall Street Journal,” said Almar Latour, publisher of Dow Jones Media Group, in a statement. “Increased depth and sophistication of our coverage mixed with smarter, targeted distribution to an affluent and aspirational audience are driving forces for our growth.”
