Louisville Business First and CBS station WLKY have formed a news partnership.
Shea Van Hoy of Business First writes, “Through the partnership, WLKY and LBF will share and promote each other’s content via various platforms, including TV, online, print and social media. Also, Business First reporters and editors will appear on air on WLKY as expert sources on business topics in the Louisville area.
“‘We are thrilled to be partnering with Louisville Business First,’ said WLKY News Director Andrea Stahlman. ‘Our goal is always to bring new and interesting information to our viewers, and LBF has more breaking and enterprise business news than any outlet in our region. This partnership allows us to bring more of it to our audience.’
“The partnership begins immediately.
“‘As the leading provider of business news in Louisville, we are pleased to be able to partner with WLKY and help provide content that’s useful to their audience,’ said Business First Editor Lisa Benson.”
Read more here.