Longtime business journalist James Ledbetter has been hired to be chief content officer of Clarim Media, the parent company of Worth magazine and Techonomy.
Ledbetter said that Clarim will continue the fintech newsletter he started last year.
“The fact that the leadership at Clarim sees an opportunity to grow FIN as a business was a big reason why I took the position,” he said in a message. Ledbetter added that he’s “planning to help Clarim build out its content and extend the reach of its excellent brands.”
Clarim acquired Worth and Techonomy in 2018 for undisclosed amounts and is backed by Jim McCann, founder and chairman of 1-800-Flowers.com. The company will look to acquire additional properties that serve similar audiences with editorial products.
Ledbetter was editor in chief of Inc. magazine until late 2019 and was head of content at Sequoia Capital for a year. He joined Inc. in February 2014. Before that, he was with Reuters as opinions editor.
Ledbetter has previously been deputy managing editor of CNNMoney.com and Fortune.com. He was the founding editor of Slate’s financial site The Big Money and has published six books, most recently “One Nation Under Gold.”
Ledbetter also worked at The Industry Standard, the Village Voice and Time magazine.