John Koblin of the New York Observer points out how Dow Jones & Co. was able to spin its announcement of 50 job cuts at the Wall Street Journal by noting that they were also hiring 95 new journalists.
Koblin writes, “A spokesman for The Journal, Bob Christie, told Media Mob that those new hires will all be assigned to Dow Jones news wires, not at The Journal. Mr. Christie reminds us, however, that wire copy can be used, of course, inside the pages of The Journal.
“And what’s the time frame for these hires? He said they’ll start now, and there’s no end date in mind. So, conceivably, Mr. Thomson can take as long as he wants to hire.”
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