Robert Andrews of PaidContent.org writes Tuesday from the Future of Business Media conference in New York that The Industry Standard, a magazine that flourished during the tech bubble of the late 1990s but then died, will return.
“Though built as an ‘experiment’, the team wanted to apply it to the Standard because of historical brand strength. The new site will include ‘bloggers, some editorial content and substantial input from the community on different things’. ‘We’re going to have fun with it – it’s an experiment. Let’s just go with it and have fun with it – life’s too short.’
“Carrigan: ‘The internet economy is more important than ever. We’ve been experimenting and trying things out and then we found a very willing sponsor that offered to buy out all the inventory for a substantial period of time. We’re trying to hire an editor – we do have a concept around this brand.’ The site will have ‘built-in advertising and promotion’. Carrigan conceded the biggest fear was that the move would be ‘representative of a bubble’ – so he promised ‘no rooftop parties’.”
Read more here.
The Multiplatform Editor is a best-in-class shaper and sharpener of stories and ideas. This is…
The Logic is a leading source of business and technology news in Canada, offering subscribers…
The Spokesman-Review is a family-owned newspaper where your talent will come to the fore in…
The Logic managing editor Jordan Timm sent out the following on Friday: Our subscribers have told…
TechCrunch is looking for a Senior Writer/Reporter who can work with a team of expert…
Bloomberg Government has hired Nancy Vu to cover health policy. Vu is currently an energy and environment…