The Indianapolis Business Journal plans to roll out a digital metered access to its subscribers, writes Greg Morris, its publisher.
Morris writes, “The value of IBJ begins and ends with content. Our readers turn to IBJ for news they won’t see in other media for days or weeks, if ever. But IBJ is about more than being in the know. Readers rely on our coverage to inform business strategy, and to identify and evaluate opportunities—for their businesses and organizations, and for themselves.
“They want the chance to read and revisit IBJ stories about prospects and partners, customers and competitors. And they want access on their schedules, and in their preferred formats.
“To that end, we are expanding and enhancing our digital content. For the first time, we’re offering online readers easy, instant access to all IBJ content. Every story, video and blog post, the complete weekly print issue, plus archives, and top lists will be available.”
Read more here.
