CNBC.com senior editor John Carney writes Wednesday in favor of personal finance journalism despite some claims that it is old news or a contrary indicator.
Carney writes, “Personal finance journalism is like a magical mirror that reflects back at the reader a slightly smarter and better looking version of himself.
“Once we understand this, it’s easy to see why even those of us who fall outside the mainstream can benefit from reading personal finance journalism. If you tend to be contrarian or just plain unorthodox, it can often be hard to put yourself in the mindset of people whose thinking is closer to the conventional wisdom. You need a guide to the conventional wisdom—at least as a confirmation that it is what you suspect it is.
“That’s where personal finance journalists come in. The most successful personal finance publications are the ones who are best at figuring out what the investing public thinks and then polishing up that thinking and selling it back to the investing public. That’s their real expertise: what people already think.”
OLD Media Moves
Defending personal finance journalism
December 8, 2010
CNBC.com senior editor John Carney writes Wednesday in favor of personal finance journalism despite some claims that it is old news or a contrary indicator.
“Once we understand this, it’s easy to see why even those of us who fall outside the mainstream can benefit from reading personal finance journalism. If you tend to be contrarian or just plain unorthodox, it can often be hard to put yourself in the mindset of people whose thinking is closer to the conventional wisdom. You need a guide to the conventional wisdom—at least as a confirmation that it is what you suspect it is.
“That’s where personal finance journalists come in. The most successful personal finance publications are the ones who are best at figuring out what the investing public thinks and then polishing up that thinking and selling it back to the investing public. That’s their real expertise: what people already think.”
Read more here.
Full-Time
WSJ seeks a senior video journalist
June 6, 2026
Full-Time
The Wrap seeks a media and finance editor
June 6, 2026
Media News
Trachtenberg departs WSJ after 37 years
June 6, 2026
Media News
Rosenthal named international correspondent at The Economist
June 5, 2026
Media News
Columbia to launch Collier biz reporting program
June 5, 2026
Subscribe to TBN
Receive updates about new stories in the industry daily or weekly.