OLD Media Moves

Idaho Statesman changes biz magazine to monthly

December 10, 2013

Posted by Chris Roush

Business Insider, a weekly business magazine produced by the Idaho Statesman business news desk, will become a monthly in 2014, writes business editor David Staats.

Staats writes, “The change is a business decision. We will keep our themed editions — featuring selected topics like technology and health — that have been the most successful among advertisers and that we believe will be of high interest to readers. Other stories that previously graced our covers will go into the Statesman instead.

“So you’ll see more enterprising stories by business reporters Audrey Dutton and Zach Kyle on our front pages, and more Idaho stories in our daily business section. On Tuesdays, business will get its own section in the daily paper.

“The magazine will get bigger, with more pages. We will replace the Who’s Doing What listings with more stories, graphics and columns.

“Each edition will appear midmonth. We will move the publication day to Wednesday from Tuesday to allow an extra day to staple and trim the print edition’s pages for the tens of thousands of additional subscribers who will receive it.”

Read more here.

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