How Bloomberg’s TicToc plans to curb fake news
Matt Lopez of The Wrap writes about Bloomberg TicToc’s plans to curb fake news during the election.
Lopez writes, “Its Twitter Moments — which enables TicToc to stitch together multiple tweets into slideshow-like stories — will include real-time updates on election outcomes, a ‘what you need to know about the candidates’ segment and verified tweets from the candidates themselves as well as from other politicians, Bloomberg reporters and thought leaders in the space. At the end of the night, TicToc will create one Master Moment that contains every state-level Moment so viewers can get the entire overview of the night.
“‘We find that with how crowded and sort of saturated Twitter can be, whether it’s with fake news or just a lot of different outlets poking at the same story, Moments allow us to create this curated feed of verified information where we can say, ‘OK, here’s the top story of the day and here’s what’s important,” TicToc’s head of social Catherine Taibi told TheWrap’s VideoInk.
“Taibi emphasized that the tweets and info curated in each Moment will be verified by one of Bloomberg’s network of 2,700 journalists and analysts, making it a reliable source of information.
“‘It’s really our attempt at fighting through fake news and fighting through the saturation that will be Twitter on election night,’ she added.”
Read more here.