James Saracini of the Columbia Missourian writes about CNBC president Mark Hoffman, who is credited with improving the business news network’s performance.
Saracini writes, “Another reason Hoffman is cited as an influence on the success of CNBC is his talent at finding and maintaining valuable employees.
“‘There is no substitution for experience and no substitution for hard work,’ he said.
“‘I think personality is important, you start with those four qualities, but then you have to make a program, you have to make a show. You have got to bring value and bring interest, personalities and (debate) do that.’
“Jim Cramer, host of ‘Mad Money,’ one of CNBC’s most popular shows, is such a personality, Hoffman said.”
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