Hoffman: CNBC owned sub-prime mortgage coverage

CNBC president Mark Hoffman sent a message to employees on Friday in which he congratulated them on a great year and gloated about its coverage. The memo was posted on the TVNewser blog.

Hoffman said, “It is impossible to mention every accomplishment in the year ending, but for starters in Business Day in the United States alone we reported an incredible number of exclusives and ‘First on CNBC’ interviews. We virtually owned the critical subprime-mortgage crisis and the credit crunch stories and we traveled to places around the globe, including China, Vietnam and Dubai, for major stories and interviews. We also successfully launched ‘Making Money Across America: The Power Lunch Road Show.’

“Further, CNBC co-hosted its first-ever Presidential debate with the Republican candidates and the first debate of the election cycle on economic issues.

“And, our strategy to create one vertical network continues to develop in a powerful way after the markets close. From ‘Fast Money,’ ‘Mad Money’ and ‘Kudlow & Company’ through ‘The Big Idea with Donny Deutsch,’ we’ve seen consistent program enhancements and huge measured audience growth.

“Our long form unit was recognized this year with CNBC’s first-ever Business and Financial Emmy Awards.”

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