News Corp’s The Australian has a new syndication deal with business management publication Harvard Business Review, reports Zoe Samios of Mumbrella.
Samios writes, “It adds to The Australian’s existing international syndication deals with brands such as The Wall Street Journal, Dow Jones, The Economist and Times of London.
“The new deal commences across print and online today. However it is not the first deal the HBR has done in Australia. Fairfax Media’s The Australian Financial Review and Boss Magazine have previously held these rights.
“Paul Whittaker, The Australian’s editor in chief, said the new addition will be well received by many subscribers looking for premium business coverage.
“‘Providing additional content from premium international business brands like WSJ, The Economist and now also Harvard Business Review, is part of our ongoing commitment to delivering readers and subscribers the very best destination for business news, analysis and commentary,’ said Whittaker.”
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