OLD Media Moves

Harvard Business Review rolls out redesign, cuts number of issues

December 21, 2016

Posted by Chris Roush

1359 JanFeb17 Cover.inddHarvard Business Review has launched a redesign with its January-February 2017 issue that includes heavier paper stock and more photos.

The magazine is also cutting the number of issues it publishes annually to six from 10 but says that each issue will have more feature articles. And the newsstand price is increasing to $18.95 from $16.95.

Paid circulation for HBR is at an all-time high, approaching 300,000, and has seen 13 percent growth in the past five years. In addition, its website, HBR.org, recently reached an all-time record of 7 million monthly unique visitors. Advertising has risen 3 percent in the past year.

The magazine redesigned its website two years ago. Part of the magazine redesign means that there will be more online, subscriber-only content.

The redesign also includes some content changes. The magazine says it will have more executive interviews and a new “spotlight” approach that will include interviews, case studies and backgrounders attached to prominent feature stories.

The magazine will also have a larger size — 8.5 x 10.5 inches.

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