FT’s digital subscriptions up 24 percent this year
Pearson Plc, the parent company of the Financial Times, reported earnings on Wednesday and disclosed the following about the business newspaper:
- Across print and online, the FT reached its highest circulation in its 125-year history at nearly 629,000, up 5 percent year over year.
- The FT’s overall circulation growth was fuelled by digital subscriptions, up 24 percent to almost 387,000 for the first nine months of 2013.
- Newspaper circulation has achieved profitability this year for the first time.
- The paper is seeing growth in digital and luxury advertising, including a 23 percent increase in mobile and 29 percent growth in video. HowtoSpendit.com advertising revenues grew 41 percent year over year for the first nine months.
The FT’s strong digital growth comes as editor Lionel Barber announced a redesign of the FT newspaper for 2014. His memo can be found here.