The Financial Times has launched Knowledge Builder, a new tool to help readers take control of the amount of information they read about a topic, reports Caroline Scott of journalism.co.uk.
Scott reports, “The tool will track the articles that subscribers read, giving them an indication of the amount of information they have read on a topic, and suggesting further reads to them.
“It aims to offer subscribers a more ‘satisfying read’, making it easier to find the content they need more quickly.
“‘It’s about putting people in control of their knowledge-building process by allowing them to track progress on topics,’ said Webb.
“Every article is worth a certain amount of points, displayed at the top of the page.
“When a reader gets to the bottom of the article, they will see four dots which flow into a progress bar, showing them how much they have now learned on that particular topic.”
Read more here.
