OLD Media Moves

Fox Business sees 80 percent increase in total viewers in April

April 29, 2020

Posted by Chris Roush

Fox Business Network saw an 80 percent increase in its total viewers in April, boosted by uncertainty about the economy and the stock market.

Its business day programming from 9:30 a.m. to 5 p.m. drew an average of 293,000 total viewers, the network’s highest-rated business day in history.

During market houses of 9 a.m. to 4 p.m., Fox Business say an average of 299,000 viewers, up 76 percent, while viewers for the total day averaged 193,000 viewers, an increase of 56 percent compared to 2019.

“Mornings with Maria,” hosted by Maria Bartiromo, saw a 53 percent increase in total viewers and an 83 percent increase in the key 18- to 34-year-old demographic, and Stuart Varney’s “Varney & Co.” marked its highest-rated month ever in total viewership with 346,000.

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