Fox Business Network will still try to attract Wall Street viewers

Matea Gold of The Los Angeles Times writes that Fox Business Network, despite its strategy of catering to Main Street America, will also try to draw viewers from Wall Street.

Gold wrote, “FBN executives argue that its consumer content will still appeal to Wall Street viewers.

“‘Every CEO is a regular person just like you and me, who’s making regular decisions just like us,’ Glick said. ‘Where do I send my kids to school? Should I buy real estate? Is now the time to buy this stock?’

“And corporate leaders may be drawn by News Corp. Chairman Rupert Murdoch’s promise that FBN will be ‘a little more business-friendly than CNBC.’

“[CNBC president Mark] Hoffman calls his network ‘unabashedly capitalist,’ but FBN executives have already sought to differentiate themselves from the competition by suggesting that their channel will more fully embrace the free market.

“‘Look, we’re the people who are going to say, ‘You know what? Capitalism, making money, having success, being happy — that’s a good thing,’ ‘ Glick said. ‘Not all of corporate America is corrupt.'”

Read more here.