Categories: OLD Media Moves

Fox Business Network in 40 million homes in 2008

Anupreeta Das of Reuters writes that News Corp. expects Fox Business Network to be in 40 million homes by sometime next year. It launched last week in 30 million homes.

Das wrote, “Murdoch said he expected Fox Business to be available in about 35 million homes by the end of the year.

“Fox Business Network’s success depends on improving its distribution, said Fox News Chairman Roger Ailes.

“Ailes said the company is currently in negotiations with other cable operators.

“‘The key now is distribution,’ he said. ‘Once we’ve got distribution, I think it’s pretty clear to people that we’ve got a good product and we’ll be bought.'”

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Chris Roush

Chris Roush was the dean of the School of Communications at Quinnipiac University in Hamden, Connecticut. He was previously Walter E. Hussman Sr. Distinguished Professor in business journalism at UNC-Chapel Hill. He is a former business journalist for Bloomberg News, Businessweek, The Atlanta Journal-Constitution, The Tampa Tribune and the Sarasota Herald-Tribune. He is the author of the leading business reporting textbook "Show me the Money: Writing Business and Economics Stories for Mass Communication" and "Thinking Things Over," a biography of former Wall Street Journal editor Vermont Royster.