The editors write, “This is why Fortune is launching The Ledger, a new franchise to tell the story of fintech. As the name suggests, The Ledger will be an authoritative record. We’ll cover blockchains (also known as distributed ledgers), but also chart the people and companies at the leading edge of money and technology.
“The Ledger will stay true to Fortune’s 87-year tradition of smart, incisive business reporting. This means covering stories of the moment such as the boom in cryptocurrencies like Bitcoin, and the ‘initial coin offering’ craze that has enabled firms to raise more than $1 billion in 2017 alone. But it also means reporting on the deeper implications of financial technology. Blockchains, for example, could transform the supply chains of companies such as Walmart and help banks like JPMorgan save billions in transaction fees every year.
“To get a flavor of The Ledger, check out our inaugural stories published here this morning (and in Fortune’s Sept. 1 issue): Jen Wieczner’s ‘The 21st-Century Bank Robbery,’ about the digital crime spree targeting cryptocurrency exchanges like Coinbase, and Robert Hackett’s ‘Blockchain Mania!’ which provides a sweeping survey of this new technology and its many prospective uses.”
Read more here.
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