Media News

Fortune hires Hoffower as success editor

June 2, 2022

Posted by Chris Roush

Hillary Hoffower

Fortune magazine has hired Hillary Hoffower to be its success editor.

Hoffower started on Wednesday.

She previously was an economics correspondent covering millennial wealth at Insider.

Hoffower focused on the intersection of youth culture and wealth, reporting on the lifestyles and economics of millennials and Gen Z. She covers trends in how these generations are living and spending and examines how the economy is shaping them and their financial behaviors.

She also reported on consumer spending and New York City’s economy, and previously wrote about the ultrarich and personal finance at Insider before joining its economy team.

Hoffower is a University of Florida graduate.

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