Categories: Highlighted NewsOLD Media Moves

Fortune hires Abril to cover tech in San Francisco

Danielle Abril

Fortune magazine has hired Danielle Abril to cover technology in San Francisco.

On Medium, Abril wrote, “While I had high hopes and expectations to grow DigiNews DFW, I recently received an opportunity I could not turn down. Fortune has hired me as its newest technology reporter, based in its San Francisco bureau. I will begin working remotely in December and, in January, will relocate to the Bay Area to cover business-to-consumer technology companies.”

Abril founded DigiNews DFW in September. She was the former managing editor of D CEO magazine.

Abril previously served as the technology reporter for the Dallas Business Journal. During her three years there, she launched TechFlash, a daily online newsletter that covered technology and startup stories across Dallas-Fort Worth.

Before joining the Business Journal, Abril spent three years at The Dallas Morning News, reporting for metro and neighbors sections of the paper. There, she focused coverage on cities across Collin County.

She began her journalism career in 2008 at Business News Group, which produces niche publications in Dallas-Fort Worth.

Chris Roush

Chris Roush was the dean of the School of Communications at Quinnipiac University in Hamden, Connecticut. He was previously Walter E. Hussman Sr. Distinguished Professor in business journalism at UNC-Chapel Hill. He is a former business journalist for Bloomberg News, Businessweek, The Atlanta Journal-Constitution, The Tampa Tribune and the Sarasota Herald-Tribune. He is the author of the leading business reporting textbook "Show me the Money: Writing Business and Economics Stories for Mass Communication" and "Thinking Things Over," a biography of former Wall Street Journal editor Vermont Royster.