Forbes on Monday unveiled “Stream,” a feature that allows readers to save, share and discover visual content from the magazine and Forbes.com, reports Gavin O’Malley of Media Daily News.
O’Malley writes, “Lewis DVorkin, Forbes Media chief product officer, said Stream is a response to two key trends that continue to redefine media: a shift toward content streams like those of Twitter and Facebook, and a shift away from text.
“‘The news experience and site navigation is moving away from home pages and article pages to streams — and from text-based streams to visual streams,’ DVorkin said on Monday.
“Stream should also please many an advertiser, DVorkin added. ‘Stream [allows] editorial content and eventually native advertising, always clearly labeled, to live together in ways that create an immersive environment for consumers.’
“Rather than existing in a social vacuum, however, Stream will also let readers share Forbes fare via Facebook, Twitter, LinkedIn, Pinterest, Tumblr, and Evernote as well as via email and iMessages.
“Recipients will see the visual clip from Forbes, which serves as a link back to the source of that content.”
Read more here.
Reuters has hired Wall Street Journal reporter Anna Hirtenstein. She will start next month. Hirtenstein has…
Caroline Gage, head of the Americas for Bloomberg News, sent the following announcement to staff:…
Forbes senior editor Amy Feldman is now covering health care. She had been covering industrial innovation and…
New York Times executive editor Joe Kahn sent out the following on Thursday: Without a doubt, the…
Helen Reis has joined SoFi as deputy newsletter editor for its new On the Money…
The Financial Times has announced the appointment of Jay Rayner as restaurant critic, Tim Hayward…
View Comments