Categories: OLD Media Moves

Forbes launches iPad app

Killian Bell of CultofMac.com writes about Forbes magazine‘s iPad application.

Bell writes, “Users can buy single issues as and when they wish, or commit to a monthly or yearly subscription.

“This isn’t the first time Forbes has been available digitally on iOS; users have been able to access it through a third-party app called Zinio for quite some time. But now that it’s available in Newsstand, readers can purchase magazines and subscriptions using their iTunes accounts.

“So what are the advantages to going digital if you already subscribe to Forbes in print. Well, there are many, as the App Store description explains:

The Forbes app is your doorway into the ultimate Forbes experience combining all the original magazine reporting on business, technology, and investing with the dynamic interactive content from Forbes.com. Download the app now to start profiting from – and adding your voice to – stories about the entrepreneurs and executives who are changing the world. About the innovative companies that are changing how businesses work. About strategic insights to help shape your investment strategies.

“Features include one-tap access to the Forbes database on in-depth information on people, companies, and places; unique clipping tools that allow you to share content across your favorite social networks; the ability to switch between Forbes Magazine and Forbes.com without ever leaving the app, and more.”

Read more here.

Chris Roush

Chris Roush was the dean of the School of Communications at Quinnipiac University in Hamden, Connecticut. He was previously Walter E. Hussman Sr. Distinguished Professor in business journalism at UNC-Chapel Hill. He is a former business journalist for Bloomberg News, Businessweek, The Atlanta Journal-Constitution, The Tampa Tribune and the Sarasota Herald-Tribune. He is the author of the leading business reporting textbook "Show me the Money: Writing Business and Economics Stories for Mass Communication" and "Thinking Things Over," a biography of former Wall Street Journal editor Vermont Royster.

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