Forbes invests in Techonomy

Forbes Media has struck a strategic partnership with Techonomy Media, a new media business founded last year by former Fortune editor and columnist David Kirkpatrick, reports Matt Kinsman of Folio.

Kinsman writes, “The partnership with Forbes includes a minority investment in Techonomy as well as media sponsorship of the Techonomy 2011 conference. Other partners in Techonomy Media include Mike Federle, former publisher of Fortune and Simon Ross, former program director for Fortune‘s conference division.

“The original vision for Techonomy was a ‘hybrid’ of original reporting, opinion, aggregated content and contributed long form journalism, as well as a combination of publishing, teaching, consulting and partnerships. The startup’s debut conference took place in August 2010 featuring speakers such as Bill Gates and former Google CEO Eric Schmidt.

“However, earlier this year, Techonomy was ‘reconsidering its business model.”‘ Going forward, Techonomy and Forbes will share editorial and business resources.”

Read more here.

Chris Roush

Chris Roush was the dean of the School of Communications at Quinnipiac University in Hamden, Connecticut. He was previously Walter E. Hussman Sr. Distinguished Professor in business journalism at UNC-Chapel Hill. He is a former business journalist for Bloomberg News, Businessweek, The Atlanta Journal-Constitution, The Tampa Tribune and the Sarasota Herald-Tribune. He is the author of the leading business reporting textbook "Show me the Money: Writing Business and Economics Stories for Mass Communication" and "Thinking Things Over," a biography of former Wall Street Journal editor Vermont Royster.