Forbes.com reports record months in October, November

Forbes.com established back-to-back records for monthly unique visitors in North America of 74.6 million and 76.4 million in October and November, respectively, according to comScore data.

“Our brand has never had more impact,” said CEO Mike Federle in a video. “Our audience has never been bigger.”

Federle pointed to editorial expansion in key verticals such as Forbes’ CMO Network and the hiring of new editors covering the chief financial officer, chief information officer and small-business communities; the redesign of the print publication.

Federle attributed the company’s success to its employees. “You are entrepreneurs at heart, the very personification of our brand,” he said.

Worldwide, the Forbes brand attracts more than 120 million people every month, according to internal figures.

The video can be found here.

Chris Roush

Chris Roush was the dean of the School of Communications at Quinnipiac University in Hamden, Connecticut. He was previously Walter E. Hussman Sr. Distinguished Professor in business journalism at UNC-Chapel Hill. He is a former business journalist for Bloomberg News, Businessweek, The Atlanta Journal-Constitution, The Tampa Tribune and the Sarasota Herald-Tribune. He is the author of the leading business reporting textbook "Show me the Money: Writing Business and Economics Stories for Mass Communication" and "Thinking Things Over," a biography of former Wall Street Journal editor Vermont Royster.