OLD Media Moves

Forbes buys Clipmarks for online research

August 8, 2007

Posted by Chris Roush

Business reporter Matt Marshall‘s VentureBeat blog is reporting that Forbes has purchased tech company Clipmarks, which lets you select text, photos or videos on web pages, then use Clipmark’s bookmarking feature to save the URL and your selected information to your Clipmarks folder.

ClipmarksEric Eldon of VentureBeat wrote, “It lets you choose only a phrase or paragraph of text, or a specific photo on the page to bookmark. This means your bookmarks more obviously point to the information you think matters most.

“Forbes finds the service useful for helping their reporters collect and share information about articles they are reading — and you may soon be seeing Clipmarks used in their stories and blogposts. They’ll clip something, and then blog something quickly around it.

“We can see the value of this service for reporters selecting Web items on the fly, pasting it into an editor, and providing a brief comment — and so this may be a good home for Clipmarks. However, for pure research purposes, we find other services more useful. For example, RSS readers, such as Google Reader, help us manage the deluge of fresh information being published across online news sites every day.”

Read more here.

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