Categories: OLD Media Moves

Forbes adds 1 million readers in the past year

Forbes magazine has achieved its highest readership ever in the U.S., increasing by more than 1 million readers in the past year to more than 6 million, according to data from GfK MRI national Survey of the American Consumer.

Forbes surged in readership from 5,079,000 in Spring 2013 to 6,118,000 in Spring 2014 — a rise of more than 20 percent and the largest figure for Forbes in MRI’s records.

According to the GfK MRI national Survey of the American Consumer, Forbes remains the most read business magazine in the U.S., outpacing its nearest competitor by 2.5 million readers.

“Our content has never been more relevant,” said Randall Lane, editor of Forbes magazine, in a statement. “We are continuously honing a product that emphasizes why readers love magazines: hard-hitting reporting, in-depth and opinionated writing, world-class photography and design and unparalleled access to the world’s most powerful people who are transforming industries and changing the world.”

During the past few months, Forbes has been honored with numerous awards. The magazine is a finalist for two Loeb Awards, which will be announced later this month. In April, assistant managing editor Kerry Dolan received the Overseas Press Club’s Morton Frank Award for best international business news reporting in magazines. Also this year, Forbes.com was voted Best Business/Finance Site by the UK’s Drum Online Media Awards. In December, Adweek named Forbes “Hottest Business Publication.”

Chris Roush

Chris Roush was the dean of the School of Communications at Quinnipiac University in Hamden, Connecticut. He was previously Walter E. Hussman Sr. Distinguished Professor in business journalism at UNC-Chapel Hill. He is a former business journalist for Bloomberg News, Businessweek, The Atlanta Journal-Constitution, The Tampa Tribune and the Sarasota Herald-Tribune. He is the author of the leading business reporting textbook "Show me the Money: Writing Business and Economics Stories for Mass Communication" and "Thinking Things Over," a biography of former Wall Street Journal editor Vermont Royster.

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