Ellie Behling of eMediaVitals.com writes about the panel at the New York Stock Exchange earlier this week that discussed how the financial news media use Twitter and social media.
“At the same time, many financial media sites move forward in much more orchestrated and constrained ways than other media outlets — not unlike the firms they cover, which often have to be cautious for compliance concerns.
“Take Bloomberg, which recently made its first social media hire in Robert Harles as the company’s global head of social media. Harles calls social media at Bloomberg an ‘experiment’ in figuring out how to inject social media into a company with a history of accuracy.
“‘My first objective is to do no harm,’ he said. You can ignore social media or you can own it, he added, and so Harles wants to own it, figuring out how to best incorporate social media for Bloomberg’s customers. He also said he wants to involve the content producers in the process. ‘I cast my role as a catalyst,’ he said.”
Read more here.
Independent Association of Publishers’ Employees board authorized a strike vote to be conducted by its…
The Southern California News Group is seeking an assistant editor to help its jobs and…
Ian Krietzberg, a tech reporter for TheStreet.com, is leaving for a new opportunity. He has…
Timothy B. Lee writes in Asterisk magazine about why a lot of technology reporting is…
Megan Douglass has been named deputy social strategy editor at The Wall Street Journal. Douglass previously…
Business Insider's Louise Ridley is joining The Female Lead, the women's empowerment charity founded by Tesco Clubcard entrepreneur Edwina…
View Comments
Thanks for the link to eMedia Vitals!
I'm amazed at how some publishers are queasy about social media and mention "doing no harm" as the primary objective while others have realized that it's an essential job function. NYT, for example, actually got rid of the social media position:
http://www.poynter.org/latest-news/top-stories/110111/why-the-new-york-times-eliminated-its-social-media-editor-position/
I think it reflects the way a lot of companies handle disruptive technologies. We did a piece on print/online integration a year ago, and I think there's a lot to apply to social media as well:
http://emediavitals.com/article/17/printonline-integration-what-s-right-mix
Best,
Prescott Shibles
CEO, eMedia Vitals