Lucia Moses of MediaWeek writes Monday about how Fast Company‘s parent company is making improvements to the monthly magazine.
Moses writes, “With the February issue, Fast Company will get fresh typefaces designed to give it a greater sense of urgency. The magazine hired three new Web editors to build out the site’s design, ethonomics (Fast Company’s term for corporate social responsibility) and technology channels while putting more focus on aggregating news from elsewhere.
“Finally, the company is spending money to grow circulation (now at 732,230) through an expanded presence at airports and Barnes & Noble.
“‘Joe’s giving us more money to invest,’ said Christine Osekoski, publisher of Fast Company. ‘It’s in the seven-digit numbers when you look at print and digital and consumer marketing.'”
Read more here.
