Categories: OLD Media Moves

Explaining the changes at Investor’s Business Daily

IBD WeeklyIBD WeeklyChris Gessel, the chief content officer at Investor’s Business Daily, wrote a front-page letter to readers in the first version of IBD Weekly, its new printed version.

The paper’s website will be updated daily, but its print version went from five days a week to one day per week earlier this month.

Gessel writes, in part:

Our transition to a weekly print publishing schedule coincides with major upgrades to our website at www.investors.com. The site is integral to your success in the stock market.

Monday through Friday, the site will publish all of the stock lists and tables that formed the backbone of the daily paper. You’ll be able to integrate real-time news and analysis of the top-ranked companies that we — and you — uncover.

Think of the weekly paper as your stock market game plan and IBD’s website as your daily play-by-play guide.

The new weekly features begin on the front page. The left column is the Investing Action Plan, a new, comprehensive briefing on the week’s earnings reports, economic data and other events that will shape the market. It pays close attention to companies near buy points and likely market-moving events of all kinds.

Rather than yesterday’s news, our lead story on the front page will focus on stock, business and economic trends that will shape the market in coming weeks and months.

Chris Roush

Chris Roush was the dean of the School of Communications at Quinnipiac University in Hamden, Connecticut. He was previously Walter E. Hussman Sr. Distinguished Professor in business journalism at UNC-Chapel Hill. He is a former business journalist for Bloomberg News, Businessweek, The Atlanta Journal-Constitution, The Tampa Tribune and the Sarasota Herald-Tribune. He is the author of the leading business reporting textbook "Show me the Money: Writing Business and Economics Stories for Mass Communication" and "Thinking Things Over," a biography of former Wall Street Journal editor Vermont Royster.

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