Categories: OLD Media Moves

Examining CNBC’s new NYSE set

Alex Weprin of TVNewser takes a look at the new CNBC set on the floor of the New York Stock Exchange that the business news network will begin using soon.

Weprin writes, “The location of the set (in the middle of the floor in a spot formerly occupied by trading booth #9) and the size of it (12 feet wide, 23 feet long, 12 feet high, 16,000 pounds), are unprecedented for a financial news outlet.

“‘We love buzz, and every morning they are going to ring the bell up in that balcony, it will be like broadcasting from Times Square, where every day is New Years Eve,’ CNBC anchor Carl Quintanilla told us on the NYSE trading floor.

“Indeed, the set is no more than 10 feet from where the opening and closing bells are run, directly underneath the balcony that viewers routinely see on cable news.

“CNBC will be keeping its space on a separate balcony overlooking the trading floor, where it will be used primarily by producers and technicians, who can control small robotic cameras that will be mounted to a custom track system on the new set. Quintanilla says that being at ground-level will be a significant upgrade to the current setup.”

Read more here.

Chris Roush

Chris Roush was the dean of the School of Communications at Quinnipiac University in Hamden, Connecticut. He was previously Walter E. Hussman Sr. Distinguished Professor in business journalism at UNC-Chapel Hill. He is a former business journalist for Bloomberg News, Businessweek, The Atlanta Journal-Constitution, The Tampa Tribune and the Sarasota Herald-Tribune. He is the author of the leading business reporting textbook "Show me the Money: Writing Business and Economics Stories for Mass Communication" and "Thinking Things Over," a biography of former Wall Street Journal editor Vermont Royster.