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OLD Media Moves
Examining Bloomberg's role in the United Airlines bankruptcy snafu
September 23, 2008
Ryan Chittum of the Columbia Journalism Review takes a look at the role Bloomberg News and its terminal played in distributing the false story two weeks ago that United Airlines was in bankruptcy court protection and how it moved to correct the bad information.
“The more things you offer, the more mistakes you make. Put another way, and as every bad editor knows: if you don’t do anything, you’ll never screw up.
“Still, though (and unlike YouTube), Bloomberg LP isn’t entirely blameless since it performs a journalistic function by controlling who is and isn’t allowed to post on its terminal. Thus it is ultimately responsible for any bad information that makes it on there.
“There were a litany of breakdowns in the new media newsgathering process with the UAL story, but the role of the powerful Bloomberg terminal in amplifying the bad information should at least be considered. It’s not to say the model is flawed, but, again, without the terminal, nothing much happens here. Something to think about in these nervous times.”
Read more here.
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