Ex-Marketwatch columnist Friedman has new job

Jon Friedman, the media columnist for Marketwatch.com who was among the layoffs earlier this year, has found a new job.

Friedman tells Talking Biz News that he has created and launched the Media Matrix blog for Indiewire.com.

“This blog will be an informative, provocative and (I hope) irreverent look at the blessed media establishment,” said Friedman in a message.

“The blog will cover everything from the business news of the media to Smart TV to critiques of the media’s performance (as in the coverage of the Boston Marathon bombings, for example), to game-changing technologies such as Aereo to media-industry leaders,” added Friedman. “I it created for IndieWire and it launched on April 8. I will be blogging, as the Kinks, sang, all day and all of the night.”

Friedman wrote the Media Web column. Before joining MarketWatch in 1999, he covered business and finance for almost two decades for USA Today, BusinessWeek, Bloomberg News and Investors Business Daily.

He is co-author of the expose “House of Cards: Inside the Troubled Empire of American Express” (1992, Putnam) as well as a recent book on musician Bob Dylan. His freelance pieces have appeared in the magazine and business sections of the Sunday New York Times, the American Banker and other publications.

He appears frequently on television and radio programs to discuss news issues, and in 2010 he launched the Web TV show, “Media Matters with Jon Friedman.”