Categories: OLD Media Moves

Entrepreneur launches full-issue app

Entrepreneur magazine has launched what apparently is the first application for the iPhone that provides all of the content of a business magazine.

“The full-issue app is another access point to our content, and we believe for many of our readers, it will be a powerful resource—both at critical junctures in business decision-making and for broader planning and inspiration that doesn’t just happen at the office,” says Ryan Shea, president/corporate publisher at Entrepreneur, in a statement. “The app takes traditional tear-sheeting and pass-along to another level entirely, linking readers to our content (edit and ads alike) and enabling them to share top points with colleagues instantly.”

Entrepreneur’s iPhone app provides full content from each issue as well as daily bonus content available only with the app.

Currently, more than 1,000 downloads of the app are being made daily. The magazine is providing, for free, a download of the five issues to the iPhone here.

Read more here.

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