Eisner pulls plug on CNBC show
Michael Eisner, the former Walt Disney Co. CEO who has had a show on CNBC for nearly three years, says he is stopping taping to devote time to his investment business, writes Peter Lauria of the New York Post.
Lauria writes that there are enough new shows taped to allow CNBC to continue running “Conversations with Michael Eisner” for another three to four months.
Lauria writes, “The show was heavily promoted but never gained ratings traction, averaging about 100,000 viewers per episode.
“The low viewership is a direct reflection of the show’s sporadic scheduling.
“‘Conversations’ aired about once a month, and though CNBC at one point wanted to increase its frequency to once a week, Eisner didn’t want to devote that much time to it.”
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