Lucinda Southern, who initially held the post of senior writer at Digiday for five years, has been promoted to the post of UK media editor at the company.
Before coming to Digiday, Southern was an associate editor at The Knowledge Engineers. She also held the post of an editorial assistant at Eve White Literary Agency. She also worked in marketing and digital media at Vinspired Lake of Stars.
Southern is a B.A. in English literature from Bath Spa University and a M.A. in English literature from the University of Bristol.
