Developing an expertise in an area of business news
Susan Anderson of the Newark Star-Ledger profiled Bloomberg Television anchor Betty Liu in Tuesday’s paper, and Liu talked about her career in business journalism.
Anderson writes, “She has been working the morning financial news beat since 2005, when Hong Kong-based CNBC Asia made her a correspondent covering the greater China region for ‘Squawk Box’ and later an anchor on ‘Capital Connection.’
“Since coming to Bloomberg Television three years ago, Liu has proven to be a ratings draw. And she is, without question, extremely smart.
“At a time when news organizations have scaled back on business news, Liu has managed to carve out a niche.
“‘I didn’t break into TV the way one usually does,’ she says. ‘I developed an expertise first, which was business news — in particular, being an expert in all things China.’
Read more here.