Kafka writes, “Dadich, along with marketing veteran Patrick Godfrey, will start Godfrey Dadich Partners, a ‘strategy, design and content firm.’
“Thompson is returning to Wired, where he had been a senior editor from 2005 through 2010.
“The job swap is happening as Conde Nast goes through another reorganization, as the magazine publisher continues to grapple with the realities of the digital publishing world.
“Dadich, who had been at Conde Nast for 11 years, had once been the beneficiary of digital disruption. Back in 2010, when Apple launched the iPad, he was in charge of Conde’s efforts to create ‘tablet’ editions of its magazines for the devices.”
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