OLD Media Moves

Consumer Reports has hired a chief strategy officer

Jessica Freireich

Consumer Reports said Thursday that it has hired Jessica Freireich as chief strategy officer.

Freireich will lead the organization’s strategy and planning as Consumer Reports continues to build new business and impact initiatives that can shape the marketplace to be truly consumer-driven.

“We are delighted to welcome Jessica to the leadership team at Consumer Reports,” said Marta L. Tellado in a statement. “She comes to CR with a stellar track record in both the private and social sectors, working across organizations to develop and execute transformative growth strategies.”

Most recently, Freireich served as managing director and senior advisor for organizational performance at the Rockefeller Foundation, where she led strategy, measurement and evaluation, including to improve energy access for low-income communities through distributed renewable power. Previously, she worked as a strategy consultant at Monitor Group (now part of Deloitte), both in the corporate practice across a range of industries as well as in the impact practice advising large membership organizations on how to deliver on their social enterprise goals.

Freireich earned her Bachelor of Arts in History and Literature from Harvard College and her Master’s in Business Administration from Harvard Business School.

Chris Roush

Chris Roush was the dean of the School of Communications at Quinnipiac University in Hamden, Connecticut. He was previously Walter E. Hussman Sr. Distinguished Professor in business journalism at UNC-Chapel Hill. He is a former business journalist for Bloomberg News, Businessweek, The Atlanta Journal-Constitution, The Tampa Tribune and the Sarasota Herald-Tribune. He is the author of the leading business reporting textbook "Show me the Money: Writing Business and Economics Stories for Mass Communication" and "Thinking Things Over," a biography of former Wall Street Journal editor Vermont Royster.

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