Categories: OLD Media Moves

CNNMoney Switzerland has launched

CNNMoney Switzerland launched Wednesday at the World Economic Forum in Davos.

The operation is a website based in Zurich with three hours of live programming airing weekdays from 6 p.m. to 9 p.m. local time.

CNNMoney Switzerland represents the first international extension of the CNNMoney brand and resulted from more than a year’s collaboration across CNNI television, commercial, digital, and CNNMoney.

“CNNMoney Switzerland is an important step in CNN’s commercial strategy to create businesses that deliver value to CNN whilst also giving audiences new touch points to consume and engage with our brand,” said Rani Raad, president of CNN International Commercial, in a statement. “In this case, we are working in partnership with MediaGo to create the first standalone national CNNMoney platform.”
The anchors are Martina Fuchs, Amanda Kayne, Ana Maria Montero and Hannah Wise. Urs Gredig is the editor in chief.
Chris Roush

Chris Roush was the dean of the School of Communications at Quinnipiac University in Hamden, Connecticut. He was previously Walter E. Hussman Sr. Distinguished Professor in business journalism at UNC-Chapel Hill. He is a former business journalist for Bloomberg News, Businessweek, The Atlanta Journal-Constitution, The Tampa Tribune and the Sarasota Herald-Tribune. He is the author of the leading business reporting textbook "Show me the Money: Writing Business and Economics Stories for Mass Communication" and "Thinking Things Over," a biography of former Wall Street Journal editor Vermont Royster.

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