CNN is launching a show called “CNN Marketplace Middle East” across its TV and digital platforms.
The show will start Sept. 18 as a monthly show on CNN International, presented by anchor and correspondent Eleni Giokos
“CNN Marketplace Middle East” will also include a dedicated new digital section on CNN Business and CNN Arabic.
Major focuses for the CNN Marketplace franchise are technology, sustainability, automotive and mobility, health and medicine, energy, and e-commerce.
“Audiences around the globe are eager to find out more about how businesses and countries are applying innovation and seeing economic growth as the world looks beyond the pandemic,” said Ellana Lee, senior vice president of CNN International, in a statement. “The Middle East has a unique story to tell as it applies new technologies, spearheads many areas of transformation and undergoes economic diversification.”