Categories: OLD Media Moves

CNBC’s online, mobile usage rises in October

CNBC.com was visited by 8.4 million unique users in October, its highest total ever, according to comScore Media Metrix. This a 30 percent increase compared to October 2011.

Other parts of the business news network’s mobile operations also recorded gains in the month.

CNBC’s iPad app recorded 412,000 uniques, a 2 percent increase month-over-month, according to Omniture.

CNBC’s iPhone application posted its highest unique visitors ever at 832,000 unique visitors, a 48 percent increase month-over-month.

CNBC’s Android application saw 92,000 unique visitors, a 6% increase month-over-month.

Chris Roush

Chris Roush was the dean of the School of Communications at Quinnipiac University in Hamden, Connecticut. He was previously Walter E. Hussman Sr. Distinguished Professor in business journalism at UNC-Chapel Hill. He is a former business journalist for Bloomberg News, Businessweek, The Atlanta Journal-Constitution, The Tampa Tribune and the Sarasota Herald-Tribune. He is the author of the leading business reporting textbook "Show me the Money: Writing Business and Economics Stories for Mass Communication" and "Thinking Things Over," a biography of former Wall Street Journal editor Vermont Royster.