OLD Media Moves

CNBC’s digital ops set October records

November 8, 2011

Posted by Chris Roush

CNBC.com had its best October ever in terms of both uniques and page views.

According to the latest data from comScore Media Metrix, the site was visited by 6.4 million unique users last month, a 16 percent increase compared to the same time period last year, and recorded 363 million page views, a 31 percent increase year-over-year.

CNBC.com is the No. 1 website in pages per visitor, with an average of 57 pages per visitor consumed, more than any other site in the category

CNBC Mobile also reported record visitors and page views for October. CNBC Mobile Web recorded 80 million page views, which represents a 33 percent increase year-over-year, according to Omniture.

CNBC’s iPhone application posted 80 million page views, representing a 93 percent increase year-over-year, and also posted its best month ever in terms of unique visitors, a 30 percent increase compared to the same time period as last year, according to Omniture.

CNBC’s Android application saw a 70 percent increase in page views year-over-year.

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