OLD Media Moves

CNBC.com tops among business sites

August 8, 2008

CNBC.com ranks as the No. 1 business/financial news site (non-portal) in June, according to the latest Comscore pageview rankings. CNBC.com was also ranked No. 1 in average minutes per visitor in Comscore.

CNBCIn June, Comscore reported that CNBC.com had more page views than any other non-portal business news web site.  CNBC.com page views were up 388 percent from June 2007.  In June 2008, there were 10.7 million more pages viewed on CNBC.com than the No. 2 non-portal site, Forbes. Â

Page views on Forbes.com declined 61 percent from June 2007 to June 2008.

The average amount of time spent per visitor to CNBC.com in June was 47.7 minutes, according to Comscore data obtained by Talking Biz News.  That’s 52 percent more time than the  No. 2 site in minutes per visitor, Bloomberg.  Minutes per visitor on Yahoo! Finance was 14.8; on CNN Money it was 10.2; and on Fox Business, the average user spent just 1.6 minutes on the site in June.

“We’re absolutely thrilled that only 18 months after relaunching CNBC.com, our growing network of investors and business professionals not only continue to visit us for the latest in market moving news and analysis, they are staying with us to view more pages and for longer periods of time per visit than anyone else in our space” said Meredith Stark, vice president and executive producer of CNBC.com.

Unlike other web sites, which get traffic from related sites, CNBC.com is a standalone web site and doesn’t generate traffic from other NBC News sites such as MSNBC.com.

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