OLD Media Moves

CNBC launches “Young Money” program on website

February 10, 2015

Posted by Chris Roush

YOUNGMONEY-LOGO-2CNBC launched Tuesday a new personal finance program that tackles some of most common challenges facing young individuals and offers actionable advice through the millennial perspective.

Jessica Klein of VideoInk.com writes, “Hosted by CNBC reporter Landon Dowdy, ‘Young Money’ is all about helping people, especially younger millennials who aren’t likely to think about long-term financial planning. Challenges the series will tackle include getting past student debt, buying a first home, and retirement planning. To get in the millennial mindset, the show is shot in a way that feels right at home on YouTube and social video.

“‘Millennials have always been a demographic we’ve wanted to extend a deeper focus to, and it’s something that I’m really passionate about because I can relate,’ says Dowdy, adding that the goal of the series is to ‘relate to people’ her age, and by shining a light on different types of financial mistakes, help them prepare for a better financial future.

“Episodes of ‘Young Money’ will roll out every Tuesday across the network’s digital platforms, including CNBC.com, its YouTube channel, its mobile website and native apps, and Apple TV.”

Read more here.

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