Business news cable network CNBC said Friday that its November total viewers were the best for the month in the past seven years.
In a release, CNBC stated, “For November 2007, CNBC was up 42% in total viewers (286,000) in Business Day (5 AM-7 PM ET) compared with last November (201,000) and, again, the best month overall since August 2002.
“CNBC was also up 22% compared with November 2006 for Business Day programming in the critical adults 25-54 demographic. It was CNBC’s best November in the adults 25-54 demo since November 2003.
“During market hours (9:30 AM-4:00 PM) for November, CNBC was also up 22% versus last November in the key adults 25-54 demo with its best November since 2003.
“As always, it is important to note that these are only CNBC’s measured ratings. The majority of CNBC’s affluent and well-educated audience isn’t counted by Nielsen because it neither measures out-of-home viewing nor affluent homes.
“All CNBC programs 6 AM to 5 PM had their best November in their time period in total viewers since at least 2001 and in adults 25-54 since 2003, including ‘Squawk Box,’ ‘Squawk on the Street,’ ‘The Call,’ ‘Power Lunch,’ ‘Street Signs’ and ‘Closing Bell.'”
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