CNBC is the No. 8 business and financial news site in terms of visitors. Yahoo Finance is No. 1 with 72 million unique visitors.
The multi-platform number includes visitors from tablets and applications and gives a better representation of how consumers are truly consuming content and how advertisers want to reach them since it measures total digital consumption.
CNBC.com’s total unique video viewer volume reached 9.2 million in November, up 107 percent year-over-year, according to the November 2015 comScore Video Metrix, US, Content Videos report.
CNBC’s mobile audience had 8.7 million unique visitors, up 33 percent compared to the same time last year, according to the November 2015 comScore Multi-platform Report US.
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