CNBC.com hires SmartMoney.com editor

Jeff Nash has been named to the newly-created position of deputy managing editor, enterprise for CNBC Digital.

Nash will start on Monday, April 15 and report to managing editor Allen Wastler.

He will be responsible for managing and developing the division’s talented editorial team and increasing the amount of original reporting and content produced for CNBC Digital’s portfolio of products.

“The creation of an Enterprise desk is an important initiative for us and one that Jeff is superbly well qualified to handle,” said executive editor Xana Antunes in a statement. “He brings a wealth of experience and will be essential in helping us to continue to raise the bar as the destination for breaking news and real-time analysis for our audience across every screen.”

Nash joins CNBC Digital from Dow Jones, where he was editor of SmartMoney.com and personal finance editor of the Wall Street Digital Network. There, he reoriented his 12-person team’s coverage of consumer finance to focus on real-time analysis of the day’s most urgent events. This strategy led to a 50 percent increase in article traffic.

Prior, Nash served as deputy editor of SmartMoney.com, helping to refresh the site’s design and working with reporters to develop new features, columns and blogs. Since late last year, Nash has been integrating his award-winning personal finance team with Dow Jones’ sister site, MarketWatch.com.

Before joining Dow Jones, Nash spent two years as an assistant managing editor at InvestmentNews where he collaborated with the print and online editors to plan and edit news stories and features for both print and digital editions.