Categories: OLD Media Moves

CNBC.com has record December

CNBC.com was visited by 7.9 million unique users in December, up 25 percent compared to the same month last year, making it the site’s best December ever, according to data from comScore Media Metrix.

The business news website also recorded a total unique video viewer audience in December of 3 million, its highest level ever and up 181 percent year-over-year.

The CNBC mobile web recorded its third-highest monthly unique visitors ever with 4.1 million, up 71 percent year-over-year, according to Omniture.

CNBC’s iPhone application posted 551,000 unique visitors for the month, while its iPad application posted 423,000 unique visitors.

For 2013, the average monthly unique visitors to CNBC.com in 2013 were 8.2 million, a 22 percent increase as compared to 2012.

Average monthly uniques to its Android phone application in 2013 was 95,000, a 7 percent increase as compared to 2012.

The average monthly unique visitors to CNBC.com mobile web in 2013 was 3.2 million, a 29 percent increase compared to 2012.

Chris Roush

Chris Roush was the dean of the School of Communications at Quinnipiac University in Hamden, Connecticut. He was previously Walter E. Hussman Sr. Distinguished Professor in business journalism at UNC-Chapel Hill. He is a former business journalist for Bloomberg News, Businessweek, The Atlanta Journal-Constitution, The Tampa Tribune and the Sarasota Herald-Tribune. He is the author of the leading business reporting textbook "Show me the Money: Writing Business and Economics Stories for Mass Communication" and "Thinking Things Over," a biography of former Wall Street Journal editor Vermont Royster.

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